Experiment+1

= Learning Theories-Team 7 =

=﻿Article: Semantic Integration of Verbal Information into a Visual Memory= Elizabeth F. Loftus, David G. Miller, Helen J. Burns

Experiment One
Will reading text that doesn't match imagery affect one's memory?

** Method **

 * 195 students
 * series of slides depicting an automobile accident

** Procedures **

 * Slides:**

Half the students saw this slide: Figure 1

The other half saw this slide: Figure 2

Students then took a short questionnaire at random.


 * Questionnaire:**

Half the students received this question:
 * //"Did another car pass the Red Datsun while it was stopped at the stop sign?"//**

and half received this question: //**"Did another car pass the Red Datsun while it was stopped at the yield sign?"**//

The questions did not necessarily correspond to what they had seen in their slide. 50% were consistent and 50% were inconsistent.

The entire group then took a 20 minute break with a filler activity.

Finally the group were shown a series of slides side by side. The group was shown Figure 1 and 2 side by side and the group had to determine which one they saw.

** Results **
Those that received different information in the questionnaire versus the image seen performed significantly worse than those that received consistent information.

Continue to Experiment 2 >